Raja Hammoud

Senior Vice President, Products

Raja is Senior Vice President of Product at Coupa, and drives the product portfolio’s strategy & roadmap. She leads Coupa’s Product teams, including product management, and user experience. Since 2012, Raja has led Coupa through expansion of the depth and breadth of its Organic cloud suite, which resulted in the launch of several new products and hundreds of new features and enhancements driving increased adoption and efficiencies across the customer base.

Raja has over 20 years of experience in the enterprise software space. She came to Coupa from Adobe Systems where she directed Product Marketing for its business process management business, resulting in Adobe’s recognition as a leader in respective industry evaluations. She subsequently drove the solutions roadmap for Adobe’s Customer Experience Management product line, and spearheaded the product management of Adobe’s innovative Social Brand Engagement Solution.