Press Release

Press Releases Home

Coupa Teams Up with the San Francisco Giants as a Proud Sponsor

San Mateo, CA - April 3, 2018 - Coupa Software (NASDAQ:COUP), a leader in business spend management (BSM), and the San Francisco Giants today announced a multi-year sponsorship agreement. The partnership will feature signature ballpark signage and several co-branded promotions which will be introduced throughout the 2018 season.

The Giants are excited to welcome Coupa to our family of partners and look forward to commemorating our 60th year in San Francisco with them,” said Jason Pearl, Giants senior vice president, partnerships and business development.

In addition to the signature ballpark signage, Coupa will be the presenting sponsor of the “Camo Cap” giveaway where the first 20,000 fans on July 8th vs. the St. Louis Cardinals will receive a co-branded Giants/Coupa Camo Cap. Additionally, Coupa will utilize the partnership to entertain current clients and prospects at the number one baseball park in all of Major League Baseball as just named by Forbes Magazine.

“At Coupa, we are dedicated to focusing on results and striving for excellence and there is no better organization that exemplifies these values more than three-time World Series Champions the San Francisco Giants,” said Todd Ford, CFO, Coupa. “We’re thrilled to team up with a winning organization and look forward to kicking off a successful season.”

Also, Coupa will highlight its sponsorship with the San Francisco Giants during the company’s annual user conference Inspire '18 North America, which will feature the 38th Governor of California, Arnold Schwarzenegger. The conference theme is “To the Power of You” and will take place May 6 - 9 at the Fairmont Hotel in San Francisco.

About the San Fransisco Giants

One of the oldest teams in Major League Baseball, the 136-year old franchise moved to San Francisco from New York in 1958.  2018 marks the Giants 60th year in San Francisco and will be celebrated with events throughout the season to commemorate this diamond anniversary. After playing a total of 42 years in Seals Stadium and Candlestick Park, the team moved to the privately constructed AT&T Park in 2000.  The organization is widely recognized for its innovative business practices and baseball excellence.  In 2010, the franchise was named the Sports Organization of the Year by Street & Smith’s Sports Business Journal and in 2010 was named Organization of the Year by Baseball America.

Since opening its gates, AT&T Park has become internationally-renowned as a premier venue in the world of both sports and entertainment.  On the diamond, more than 56 million spectators have witnessed a number of magical moments, including three World Series Championships (2010, 2012 & 2014), the raising of four National League Pennants and seven playoff appearances. On June 13, 2012, the organization’s first-ever Perfect Game was thrown by Giants ace Matt Cain. On July 10, 2007 AT&T Park was the center of the baseball universe when it hosted the 78th Major League Baseball All-Star Game.  AT&T Park has also played host to some of music’s biggest acts, including Lady Gaga, Beyoncé & Jay Z, the Rolling Stones, Bruce Springsteen and the E-Street Band, Green Day and Billy Joel. 

Off the field, the Giants have one of the premier community outreach programs in professional sports. Through its community outreach programs, the Giants and the Giants Community Fund work with corporate and non-profit partners to raise awareness, educate and generate interest in a variety of issues important to both their fans and community. These issues include education/literacy, violence prevention, health and youth recreation and fitness. The Giants Community Fund’s Junior Giants Baseball Program received the 2015 Commissioner’s Award for Philanthropic Excellence, and the San Francisco Giants were named ESPN Sports Humanitarian Team of the Year in July of 2016.

About Coupa Software

Coupa Software (NASDAQ:COUP) is the cloud platform for business spend management (BSM). We deliver “Value as a Service” by helping our customers maximize their spend under management, achieve significant cost savings and drive profitability. Coupa provides a unified, cloud-based spend management platform that connects hundreds of organizations representing the Americas, EMEA, and APAC with millions of suppliers globally. The Coupa platform provides greater visibility into and control over how companies spend money. Customers – small, medium and large – have used the Coupa platform to bring billions of dollars in cumulative spend under management Learn more at Read more on the Coupa Blog or follow Coupa on LinkedIn at

Why Coupa?

Explore Now