Rob Bernshteyn’s thought leadership and vision is redefining the way businesses manage spend
“Spend under management” and “operational efficiency” are terms too often tossed around in strategic conversations, but rarely acted upon. At a time when organizations need less talk and more action, Coupa CEO, Rob Bernshteyn, stands out as a true thought leader on how companies can capitalize on smarter spending practices in order to drive down costs and deliver real savings for their shareholders. His vision, determination and bias for action is why Rob has been named one of Supply & Demand Chain Executive Pros to Know in 2010.
“This year’s Provider Pros to Know have shown themselves to be thought-leaders in the Supply Chain industry,” said Andrew Reese, editor at Supply & Demand Chain Executive. “Highlighting the learnings that the Provider Pros to Know have taken out of the Great Recession provides our readers with a wealth of best practices that they can apply in their own supply chains, as well as insights into how leading organizations are positioning themselves for competitive advantage in the Great Recovery ahead.”
With Rob at the helm, Coupa is leading the movement to get all organizations, large and small and everything in between, to spend smarter – a priority for any organization hoping to survive the short-term economic crisis and thrive in years to come.
“The biggest challenge facing businesses today is recession survival. To respond to the downturn, most organizations have already undergone hiring and budget freezes, cut spending and ‘right-sized’ their organization,” said Rob. “But these are only temporary measures that will not ensure long-term survival. Procurement and business leaders must take this time to lay the foundation for smarter spending and seize upon savings opportunities that will have a lasting impact into the future.”
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