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Drive smarter spend strategies with AI
The Total Spend Management Annual Benchmark Report
- Source-to-contract
-
Category Strategy
Scale planning across teams -
Sourcing
Get confident decisions faster -
Sourcing Optimization
Unlock maximum efficiency -
Contract Lifecycle Management
Take control end-to-end -
Supplier Information &
Risk Management
Manage risk across suppliers
- Procure-to-Order
-
Intake & Orchestration
Turn requests into action -
Procurement
Buy smarter, spend better -
Services Procurement
Gain visibility and control -
Inventory Management
Manage stock with precision -
Spend Analysis
Get insights you can act on
- Invoice-to-Pay
-
AP Automation
Optimize processes with full visibility -
Expense Management
Automate expense workflows -
Payments
Streamline, secure, and track -
Treasury Management
Optimize liquidity -
Fraud Protection
Detect and prevent
- Direct Spend Management
-
Direct Spend Management
Control spend to drive outcomes -
Direct Material Sourcing Solutions
Connect to strategy, BOMs, and contracts. -
Supply Chain Optimization
Optimize your supply chain for cost, service, and resilience -
Supply Chain Collaboration
Improve alignment across teams
-
Coupa AI Overview
Real AI for real business outcomes -
AI Use Case Library
See how AI drives results -
Coupa Compose
Intelligence on one platform
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American Airlines Uses Coupa AI To Upgrade Global Operations
American Airlines (AA) brought structure to global and domestic operations by centralizing workflows, automating compliance, and using real-time insights through Coupa's AI-native platform.
"Coupa isn't just a transformation. It's a first-class upgrade to how we work."
— Alison DeVad, Director of Accounting Automation, American Airlines
American Airlines is one of the world's largest airlines, flying daily to more than 350 destinations in over 60 countries.
Industry
Other
Company Size
Enterprise
Employees
120,000+
Challenge
Fragmented, manual processes from a merger slowed procurement, invoicing, and sourcing at scale.
Lack of visibility made forecasting and supplier negotiations unreliable and time-consuming.
Inconsistent workflows increased compliance risk and complexity across regions.
Results
A centralized platform and AI tools enable smarter governance, better forecasting, and a smoother employee experience.
Automated invoicing boosts PO-backed spend and reduces manual work across regions.
Digitized contracts and AI insights cut contract cycle times and improve opportunities to maximize working capital.
American Airlines achieved:
20,400+ contracts fully digitized
YoY improvement of PO-backed spend
4x a year contract reviews powered by AI