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Procurement on Brand at Kantar

Kantar selected Coupa as the organization’s new procurement platform. This would enable the use of reliable data to guide Kantar’s sourcing strategies and procurement moving forward.

Company Overview

World's leading data, insights and consulting company.

Headquarters

London

Employees

25,000 - 50,000

Website
kantar.com/

Value as a Service

50%
of Kantar's spend is going through Coupa
$42M
invoices billed electronically since going live
12 days
Supplier onboarding now takes just 12 days compared with the previous 60 days

Challenge

  • Building in Sustainable Cost Reduction

Solutions

  • Source-to-Pay
  • Source-to-Contract
  • Supplier Information Management

Result

  • Kantar decided to put D&I at the heart of everything from a procurement perspective. Kantar’s 2025 supplier diversity target (12.5%) is firmly on track with 8% of spend currently going through measurable, diverse and inclusive suppliers.

"Suppliers used to face a three-month risk assessment which is now down to 20 days"
Stephen Day, Chief Procurement Officer, Kantar

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