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Deliveroo achieves digital precision with Coupa

Deliveroo unified procurement across 10 countries, embedding AI into every workflow. With Coupa, the company achieved 100% supplier adoption and built a single digital ecosystem.

Company Overview

Deliveroo connects customers with restaurants and grocers across 10 countries, delivering local food fast.

Headquarters

London, United Kingdom

Employees

3,000+

Website
http://www.deliveroo.co.uk

Value as a service

100%
supplier adoption achieved across all markets
13 month
end-to-end implementation timeline
10
countries unified on one platform

Challenge

Legacy post-IPO systems lacked the agility and analytics needed for modern procurement.

Disconnected workflows across 10 countries slowed collaboration and control.

Limited visibility into contracts and spend reduced compliance and value realization.

Results

100% supplier adoption and improved collaboration across 10 countries.

13-month global implementation with overnight cutover.

Automated processes deliver real-time insights and continuous efficiency.

“It was a milestone moment mobilising CSO — just one single use case has already paid back the full cost of our implementation many times over.”
— Rob Turner, Chief Procurement Officer, Deliveroo

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