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White Paper

Coupa Clarity AI Impact Report: Turning AI Intent into Real ROI

"Leadership has conviction that AI is essential — but they lack coherent strategies to deliver real AI impact."

That’s the headline finding in the new Coupa Clarity AI Impact Report, a survey of over 600 director level or higher professionals in procurement and spend management.

Spend organizations must bridge three gaps before they can fully realize the impact of AI:

• The strategy gap: 86% of leaders believe AI is essential to remain competitive, but only 29% have developed clear implementation strategies.
• The infrastructure gap: Only 34% feel their infrastructure is prepared, and 21% believe their teams possess the technical skills.
• The trust gap: Trust is in short supply. 65% want human oversight on AI models, potentially canceling out AI efficiencies.

Dive deep into the data and come away with a detailed analysis provided by Incisiv. You’ll learn how to accelerate AI success with:

• Trusted data foundations
• Scalable governance frameworks
• AI-powered orchestration

Odds are your AI strategy is not fully developed. Read the paper to learn what’s working, what isn’t, and how you can harness AI to rise above your competitors.

Answers to questions you might have after reading the whitepaper:

What is an AI-native platform?

An AI-native platform is built from the ground up with artificial intelligence at its core – not added on later – so every feature, workflow, and user experience is seamlessly powered by AI. This foundation enables faster learning, continuous adaptation, and unified data intelligence across your business. It means your platform evolves as AI advances, giving you a lasting competitive edge without the integration headaches or limitations of bolt-on AI solutions.

What makes Coupa AI different from other spend management solutions?

Coupa AI is built on $8 trillion worth of economic spend data across 10 million buyers and suppliers. No other provider can match the depth of our data or the breadth of our domain expertise. Additionally, our forward-thinking architecture powers seamless interoperability across the entire design-to-pay workflow. With Coupa’s open framework you can deploy, build, and scale AI agents from Coupa, your own teams, or third-parties because they all operate on a secure, certified platform.

How are AI agents different from traditional automation?

Traditional automation follows static rules and requires human intervention for exceptions. AI agents adapt to context, learn from data, and proactively manage risks. Over time, AI agents shift from assisting with subtasks to fully executing complex processes with minimal supervision.

What makes Coupa’s agentic framework unique?

Coupa’s open, modular platform supports rapid deployment, continuous innovation, and the possibility for customers to “bring-their-own-agent” either developed in-house or with third-parties. When agents improve, customers gain immediate access to new capabilities without disruptive upgrades.

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