Coupa value delivered regularly

Artificial intelligence (AI) isn’t just a buzzword anymore. Top-performing companies are using it to predict demand, negotiate contracts, assess supplier risk, and manage the entire procurement lifecycle with speed, accuracy, and unprecedented control. The technology is turning procurement from a traditionally labor-intensive function into a strategic, data-driven powerhouse.

However, while AI in procurement is certainly gaining traction, many companies are still struggling to transform its potential into business reality. Among rapidly changing advancements, security concerns, and implementation challenges, it’s no surprise that procurement professionals have difficulty knowing where to begin their AI journey.

In this blog, we’ll explore practical and real-world use cases of AI in procurement, how it’s reshaping procurement management, and which strategies procurement leaders can use to maximize its impact.

What is AI-driven procurement?

AI in procurement uses advanced algorithms to improve decision-making, automate repetitive tasks, and analyze vast amounts of spending and supplier data to maximize efficiency in the procurement management process. With AI, procurement teams can optimize supplier selection with detailed risk scores, identify spending patterns and cost-cutting opportunities, and improve demand forecasting accuracy, among other areas.

AI in procurement uses advanced algorithms to improve decision-making, automate repetitive tasks, and analyze vast amounts of data to maximize efficiency in the procurement process.

While AI in procurement is relatively new, AI as a technology has existed since the 1950s. Early AI systems were designed for basic reasoning tasks and laid the groundwork for future advancements in computing. In the 1980s, AI could replicate basic human decision-making, but due to its high cost, few companies actually deployed the technology.

It wasn’t until the 1990s that the first applications of AI in procurement were made readily available. The introduction of enterprise resource planning (ERP) systems digitized procurement activities, enabling AI to analyze data and automate some tasks. By the early 2000s, procurement platforms, like Coupa, began integrating basic AI functionalities such as spend classification and supplier performance analytics.

History of AI in procurement - 1950s, Early Al systems created. 1980s, Al can perform basic human decision-making. 1990s, First ERPs use basic AI analysis and automation. 2000s, Spend management platforms use Al to classify spend and analyze supplier performance. 2010s, Machine learning can predict supplier risks, automate contract creation, and forecast demand. 2020s, Generative Al will bring new value to the entire procurement process.

Today, AI technologies like machine learning (ML), natural language processing (NLP), and robotic process automation (RPA) are commonly used to analyze procurement data, predict supplier risks, and automate forecasting. Generative AI is the newest advancement that will take procurement management to the next level, completing tasks like generating contracts, automating supplier communication, and providing advanced spending reports. By 2032, the generative AI market in procurement is expected to grow to $2.26 billion, up from $174 million in 2024.

While full AI capabilities may not yet be mainstream, AI usage is rising for procurement-related activities. According to Coupa’s Strategic CFO Survey, 100% of finance leaders say they’re currently using some form of AI to cut costs and increase productivity. Best-in-class procurement teams use AI-driven tools to:

Types of AI used in procurement

What exactly is AI? AI is the ability of a machine to perform tasks that typically require human intelligence, like learning, problem-solving, understanding language, and recognizing patterns. AI can be applied to several steps in the procurement management process, from sourcing to contract management to supply chain planning. AI technology in procurement can be broken down into the following categories:

Generative AI

Generative AI uses complex algorithms and neural networks to learn patterns and structures and then generate new data. It is essential that the training data is clean, valid, ethically sourced, and domain-specific to get the best results. In procurement, generative AI can guide users through day-to-day tasks like creating documents, answering task-level questions, and real-time tracking of sustainability goals while ensuring compliance.

Machine learning

Machine learning (ML) enables machines to learn from data without being directly programmed. ML algorithms improve over time as they’re exposed to more data. In procurement, ML can analyze historical purchasing data to identify patterns and trends, such as analyzing purchasing data or predicting future demand.

Natural language processing

Natural language processing (NLP) allows machines to understand, interpret, and respond to human language. In procurement, NLP can analyze and extract information from large volumes of unstructured data, like contracts, invoices, and supplier emails. This might involve NLP parsing documents to extract vital information and input it into a contract or taking an emailed invoice from a supplier, extracting the data, and mapping it to electronic invoice records.

Robotic process automation

Robotic process automation (RPA) involves software that automates repetitive and rule-based tasks. In procurement, RPA can handle purchase order processing, invoice management, and data entry — reducing human error and freeing procurement teams to focus on more strategic, high-value work.

The role of generative AI in procurement

AI models (like the ones mentioned above) have traditionally been point solution use cases, solving single challenges like automating invoice-to-purchase order matching. Recent developments in generative AI expand the technology’s capabilities to complete complex and challenging tasks, which will provide value across the entire spend management process.

What is generative AI?

Generative AI creates new content, including text, images, music, and even code, by learning patterns from vast amounts of data it’s trained on. Unlike traditional AI, generative AI creates content autonomously by interpreting the data it processes. Popular tools like ChatGPT and DALL·E have gained massive attention and usage by the general public due to their ability to create human-like text or images, respond to queries, and assist in other content-creating tasks.

What makes generative AI so revolutionary is that it enables machines to not only understand information but also create original and contextually relevant outputs.

How will generative AI impact procurement in the future?

Over the next five to 10 years, AI will transform procurement from a primarily operational function to a highly strategic, predictive, and value-driving business element. In the future, procurement managers will be able to:

  • Automate document creation: Quickly create detailed and customized requests for quotes (RFQs), contracts, and purchase orders based on predefined templates and negotiation history, saving valuable time.
  • Streamline supplier negotiations: Simulate negotiation strategies based on contract history and supplier data. In the future, procurement managers could rely on AI to conduct low-value negotiations autonomously, adjusting price and contract terms with preset parameters so they can spend more time negotiating on high-value sourcing needs.
  • Enhance decision-making: AI will assist with complex trade-off analysis, weighing multiple factors like cost, quality, risk, and sustainability. It’ll also provide real-time scenario modeling of the supply chain to visualize and contextualize changes.
  • Increase sustainability efforts: Scan third-party reviews, regulatory reports, and certifications to track and analyze suppliers’ environmental, social, and governance (ESG) performance. AI will also support more accurate tracking of company-produced emissions.
  • Predict risk early: Analyze a wide range of data sources, including social media and IoT sensors, to identify potential supply chain disruptions, price changes, or demand fluctuations earlier. More nuanced risk assessments will consider complex interdependencies (like global events and market conditions) in global supply networks.
  • Get personalized support: Generative AI assistants on spend management platforms will be able to answer source-to-pay process questions, locate the correct forms instantly, and generate customized reports with just a few user input words.

Thanks to AI, day-to-day tasks will likely be automated and even autonomous. This evolution will require procurement professionals to develop new skills in data science, strategic thinking, and AI management.

Practical applications of AI in procurement

While generative AI is still relatively new in procurement, other forms of AI are used quite frequently today. Machine learning algorithms allow organizations to improve spend visibility, enhance decision-making, boost productivity, reduce risk, and drive cost savings across the procurement process.

Spend analysis and classification

AI-powered spend analysis tools can automatically categorize spend data from various sources, such as invoices, purchase orders, and transaction logs, and identify patterns. The increased visibility leads to cost-saving opportunities like consolidation or bulk purchasing.

Real-world example: A laptop manufacturer uses AI to understand its raw material purchases, uncovering that it’s purchasing the same material from multiple suppliers at different prices. The manufacturer then works to negotiate better rates with preferred suppliers.

Supplier risk management

AI systems can analyze structured (buyer ratings, delivery times, etc.) and unstructured data (financial reports, news articles, etc.) to assess and mitigate supplier risks. By understanding a supplier’s operational, financial, and reputational risks, organizations can take proactive measures and ensure they’re working with trusted and ethical suppliers.

Real-world example: The procurement team at a lithium battery company gets an alert from its AI platform that one of its key suppliers recently violated three labor laws. The team works to seek an alternative supplier as quickly as possible.

Intake requests

Create a modern and smooth buying experience for end-users with an AI-guided purchase requisition intake workflow. It enables the cross-referencing of related catalog items or vendors from the onset to reduce non-compliant purchases. The embedding and visualization of policies and real-time budgets help requesters make better financial decisions, too.

Real-world example: A new marketing department leader puts in a purchase request for a design contractor, and AI automatically surfaces three top-performing vendors that the company has worked with in the past.

Purchase requisition approvals

Machine learning algorithms can automate the purchase requisition approval process and support e-procurement efficiencies by learning from historical requisitions and enabling customization in the approval chain process. AI can route requisitions to the appropriate managers or departments based on predefined rules and patterns and flag errors to improve compliance and reduce rogue spending.

Real-world example: AI can fast-track approval if a requisition is similar to previous ones approved. New or unusual requests can be flagged for additional review to prevent unnecessary spending.

Automated invoice and purchasing order processing

AI can automate routine procurement tasks, like purchase order (PO) generation, approval, and invoice processing. When inventory levels drop below a specific threshold, AI can automatically generate a PO, send it to the approved supplier, and track the order’s status, leading to more efficient order management processes.

Once the order is shipped and the invoice is sent, AI accelerates invoicing processing by using optical character recognition (OCR) to extract information from the invoice and electronically map the data to the appropriate locations in the organization’s spend management system. Instead of manually matching each invoice to PO, AI automatically cross-references invoice details with a purchase order to verify accuracy before issuing a payment.

Real-world example: A large pharmaceutical company uses AI to streamline purchase order management. When drug ingredients reach a certain level, the system autonomously creates and sends purchase orders, ensuring uninterrupted production without manual intervention.

Contract management and compliance

AI-powered contract lifecycle management automatically extracts key terms and clauses from contracts, identifies potential risks and compliance issues, and suggests standardized language for new contracts based on historical data. Generative AI can streamline the contract review cycle by providing approvers with contract summaries that cover the key terms, dates, and obligations.

After the contract is signed, AI systems continuously monitor transactions against the organization’s policies and external regulations, flagging non-compliant actions in real time.

Real-world example: If a contract clause doesn’t align with a company’s standard terms, like payment terms that are too short, AI can flag it for review by the procurement team. This leads to faster contract processing and fewer disputes.

Demand forecasting and inventory management

AI-driven predictive analytics are a key feature in modern procurement platforms. These systems analyze historical data, market trends, and other variables to generate accurate demand forecasts, enabling organizations to optimize inventory levels and negotiate better terms with suppliers.

Real-world example: Based on past data and current trends, a popular shoe retailer uses AI to predict which products will increase in demand during peak shopping seasons. The procurement team can then adjust orders accordingly to meet demand spikes.

Fraud detection

AI algorithms can detect anomalies in unexpected spending, invoicing, and payment processes, helping to prevent fraud and errors. These systems learn typical spending and process patterns over time so they can quickly flag transactions that deviate from the norm.

Real-world example: A company catches incorrect invoice amounts from a particular supplier when certain managers approve the purchases, suggesting a need for further investigation. This automated monitoring improves financial control and reduces the company’s risk of overpayments or non-compliant transactions.

Sourcing and tendering optimization

AI can assist in drafting requests for proposals (RFPs) by generating templates based on past events. Once responses are received, AI analyzes them, compares them apples-to-apples against other bids, and provides procurement teams with clear, data-driven comparisons.

Sourcing optimization uses advanced algorithms to identify alternative solutions and test multiple scenarios, so procurement teams can consider as many business criteria and constraints as necessary, such as sustainability or alternative material types.

Real-world example: A food and beverage company uses AI to streamline the sourcing of one of its highest categories — sugar. The procurement team automates RFP creation and compares bids with AI-driven sourcing software to identify the best supplier in the shortest time.

Community benchmarking

Community intelligence uses AI to analyze anonymized spending data from real-world transactions. Based on customer-contributed data, it provides organizations with benchmarking insights and recommendations for cost-savings, helping identify industry best practices in procurement.

Real-world example: A healthcare company’s AI spend management platform compares its electronic invoice processing time to the industry average. AI identifies two steps in the process where the company can improve its time.

How AI enhances traditional procurement

Over the past few years, procurement has shifted from an operational and tactical department to a truly strategic one. Procurement teams are now considered the first line of defense to protect margins against high inflation, raw material shortages, and ever-changing business risks. This is not easy in an unpredictable global environment.

However, AI is making it easier. It enables procurement to shift from reactive to proactive, helping align its goals with broader organizational objectives. From sourcing and spending strategies to enhancing supplier relationships to continually analyzing risk factors, AI empowers procurement managers to support both immediate operational needs and long-term business goals.

Automation of routine and repetitive tasks

AI can handle traditionally manually-intensive tasks, such as purchase order generation, invoice processing, and approval workflows. For example, RPA automates data entry and matches invoices to POs for quick and accurate processing. By reducing the manual workload, AI frees procurement teams to focus on more strategic activities, like strategic sourcing and supplier negotiations. Gamestop used AI-driven invoicing to cut its processing time by 70%.

Improved efficiency and speed

By automating repetitive steps, AI streamlines procurement processes and catches errors more efficiently than human intervention. Take purchase requisitions, for example. AI automatically routes the request based on historical patterns and predefined rules, even blocking approvals based on missing information or incorrect entries. This eliminates bottlenecks and shortens the procurement management cycle.

Data-driven decision-making

AI analyzes vast amounts of data from internal records and external sources to provide actionable insights. Procurement analysis uses data patterns to identify trends, predict future demand, and optimize supplier selection based on data patterns, enabling procurement managers to make the best decisions for the business. UK-based food and service parent company Westbury Street Holdings uses AI-powered category management dashboards to help the finance team better allocate resources and consolidate suppliers to drive savings.

Cost reduction and savings

AI provides the most granular view of spending across the organization, analyzes spending patterns, and recommends areas to reduce costs. For example, AI-driven spend analysis might flag opportunities for bulk purchasing or consolidating suppliers. That’s how Miete, a leading facilities management company, used AI to reduce its supplier base by 60% and secured significant savings.

Stronger supplier relationships

AI’s ability to continuously monitor supplier performance gives procurement teams insights into supplier reliability, quality, and delivery times. AI also automates routine supplier processes and communications, such as onboarding, PO confirmation, delivery updates, and invoice processing. With fewer errors and faster processes between suppliers and buyers, suppliers can get paid faster and on time, leading to stronger relationships all around.

Effective risk mitigation

Real-time alerts on risk factors across geopolitical events, economic shifts, supplier financial health, and regulation changes empower procurement leaders to mitigate risks and stop disruptions before they impact operations proactively. Bank of Montreal leverages AI insights from the Coupa community to give the company control of the entire supplier lifecycle.

Predictive analytics models, like a digital twin, are other powerful tools that help identify risks across the entire supply chain and suggest mitigation measures, such as changing routes or switching suppliers, to ensure business continuity no matter what.

Evaluating AI solutions for procurement

With the AI boom in full swing, many procurement tech providers offer AI capabilities in their products. However, they’re not all created equal. It’s important that procurement leaders select an AI procurement solution that enhances efficiency and decision-making and aligns with ethical AI practices and the company’s specific needs. Here are the top areas to consider when evaluating an AI solution for your organization.

Ethical and secure

AI uses internal and often sensitive procurement data, like pricing, supplier information, and strategic plans. It’s essential that the AI procurement solution provider never shares or sells this data to third parties or trains other external AI systems with it. Look for a provider that complies with relevant data protection regulations — including HIPAA, SOC 1, SOC 2, and FedRAMP Moderate, among others — and upholds the highest security standards with encryption, data storage, and security audits.

Since some AI features automatically make decisions or recommendations, it’s also important to mitigate bias. Any provider should be able to explain its AI’s decision-making process and the ways it mitigates biases in data and analytics.

Holistic approach

The solution must integrate various aspects of the procurement process for end-to-end coverage, so seamless integration with other enterprise systems like an ERP, finance, and supply chain management tools is a must.

As the organization grows, it needs to be able to handle increasing data volumes and users. To support specific procurement processes as business needs change, look for a solution with API availability for custom integrations and workflow modifications.

Domain expertise

What’s the biggest driver of an AI solution’s success? People. Technology is only useful if people leverage it. Look for an AI solution provider with deep procurement domain expertise and offers easy-to-use tools and guided training. AI trained on established procurement best practices provides the groundwork for efficient and effective processes for procurement departments.

Key features to consider:

  • Advanced analytics and predictive capabilities
  • NLP for contract analysis and supplier communication
  • ML for spend classification and anomaly detection
  • Automated workflow management
  • Real-time market intelligence and supplier risk assessments
  • Customizable dashboards and reporting tools

Overcoming AI implementation challenges in procurement

AI holds undeniable promise for procurement teams. Companies worldwide aim to harness its power to streamline operations, improve supplier relationships, and make data-driven decisions. However, the path to AI integration isn’t always smooth. Here are some common challenges companies face on their AI implementation journey and how to overcome them.

Data quality and availability

Challenge: AI relies on high-quality, consistent data. Often, it’s scattered across systems or incomplete in current procurement processes. Despite the importance of data in high-value analytics, less than 20% of chief procurement officers said procurement data is used to the fullest, according to McKinsey & Company.

Mitigation: Invest in a spend management platform that automatically performs data cleansing, normalization, and enrichment. Procurement leaders should routinely implement data quality checks, identify data gaps, and validate processes to ensure the most accurate data.

Integration with existing systems

Challenge: Integrating AI solutions with legacy procurement systems can be complex and costly.

Mitigation: Collaborate with an AI solution provider that offers flexible integration options and is compatible with the company’s specific systems. The provider should also deliver continuous updates to AI algorithms, which allows companies to apply AI effectively with the resources IT already has. To ensure data flows between systems, consider a middleware partner for an API-based integration plan to bridge newer AI platforms with older procurement software.

Change management and adoption

Challenge: Resistance to change and fear of job displacement can hinder AI adoption in procurement teams.

Mitigation: Before implementation begins, involve users so you understand their pain points and opportunities for using AI in their roles. Start with well-defined use cases that provide tangible benefits, like time savings and improved decision-making. Offer comprehensive training programs and leverage peer-to-peer training to familiarize users with the technology.

The most important aspect is clear and open communication with users. AI is there to enhance and could never replace employees’ creative and strategic capabilities.

Coupa’s award-winning AI procurement software

Operate smarter, improve productivity, and multiply margins with Coupa’s industry-leading AI Total Spend Management platform. Coupa integrates AI across the entire source-to-pay cycle, targeting spend processes for maximum impact, unlike point-to-point or generic AI solutions. Coupa’s AI procurement software is different because it’s:

  • Built from nearly two decades of AI experience. As one of the first platforms to integrate AI into spend management tools, we’ve always prioritized innovation. Our automation and AI are purpose-built from years of procurement domain experience, providing teams with practical and easy-to-use tools. We lead the pack in analyst reports and ratings for our AI capabilities, expanding offerings, and integration features.
  • Highly secure and tested for ethical compliance. We provide the public with extensive documents on our AI architecture, testing measures, and policies so they are always aware of how our technology works. Plus, sensitive data is always safeguarded through comprehensive protections and regulatory requirements, including SOC 1, SOC 2, ISO 27001, HIPAA, and more.
  • Uses community intelligence from $6 trillion in real-world transactions. Get actionable prescriptions and recommendations based on a spend data network of over 10 million suppliers and buyers. Our models can identify trends, provide detailed supplier ratings, and deliver insights you can’t find anywhere else.
  • Designed specifically to streamline e-procurement processes. AI-driven workflows for purchase requisition and order processes boost on-contract spending and reduce cycle times, freeing procurement teams to build focus on high-value sourcing work. Our workflows are no-code, so teams can customize them to fit their needs as the company grows.

An AI-driven operating model with Coupa empowers procurement leaders to automate and scale processes, safeguard revenue, and equip teams with cutting-edge technology. As AI continues to evolve, so will procurement’s role, paving the way for more innovative, agile, and resilient companies.

Drive more value from every step in your source-to-pay process with Coupa.